Our Vision and Mission

Our Vision

Working with its university partners, Public Relations and Marketing Communications will persuade the right people to do the right things to make Georgia State University one of the nation’s leading research universities and a university of choice for outstanding students.

Our Mission

Through a university-wide public relations effort focused on honest, open and consistent communication, Public Relations and Marketing Communications provides the leadership needed to help the university create and maintain mutually beneficial relationships with individuals and organizations vital to the university’s growth and development. Public Relations and Marketing Communications brings public relations perspectives and strategies into university decision-making and planning. It provides leadership, expertise and services that enhance the quality and effectiveness of the university’s communications projects and programs. It protects, reinforces and elevates the university’s reputation and builds public understanding of its distinctive qualities and the value, importance and impact of its work.